In the current mini gap in celebrations between the Diamond Jubilee, the Olympics and the Paralympics at Cracking Ideas HQ we’ve been musing about what makes people strive to be the best they possibly can be at something. Following in the (very fast) footsteps of Team GB we’ve been wondering how as humans we play on our strengths and build on our good points to build success. And how by acknowledging our weaknesses and using the knowledge of our frailties positively we can turn our Achilles’ heel into feats of fantastic achievement.
It can’t have escaped your notice what a busy couple of months the UK has been having! As a nation we’ve had the opportunity to celebrate outstanding Olympic success with Team GB’s total of 65 medals highlighting many personal victories. We’ve marvelled at the opening and closing ceremonies at the Olympic Park and earlier in June witnessed the Jubilee celebrations in London and enjoyed an extra bank holiday to boot!
Whether it’s the creative recording artists at the Queen’s Jubilee concert who rocked your world or the Olympic sportspeople who raced to first in your list of summer highlights one thing is in no doubt – the unfaltering determination of all the contributors to succeed and their drive for ultimate best time after time. Whilst Kylie would come second to Usain Bolt in the 100 metre sprint (in fact wouldn’t everyone?) and Bradley Wiggins’s soulful vocals might not equal that of the JLS boys, (presumptuous?) ONE thing is for sure – they all give 100% (plus some) when it comes to taking part.
In the same vein Danny Boyle’s homage to successful UK innovation at the launch of the 30th Olympiad exemplified the same spirit of ‘do your best’ and triumph. Whether one of the seven torch carriers, an NHS nurse or a bearer of a Heatherwick Studio Olympic Cauldron petal; the message was clear – singular determination by individuals to achieve the best possible outcome thus contributing to the success of the event as a whole.
Is this then the legacy we should try and take forward from summer 2012? To put in maximum effort in order to achieve the best we are humanly capable of? If so then perhaps too we should take a further example from the trail-blazing 2012 sportspeople, volunteer contributors and rock stars and not be frightened to celebrate our own personal victories and wear our successes, like medals, with pride. It can be all too easy sometimes to shy away from success but why shouldn’t we rejoice in what we are good at and honour our conquests?
It occurs to us there is more than a slight similarity in this 2012 message of with the world of innovation, enterprise and intellectual property: ‘contribute – accomplish – mark’ your own successes for positive benefit and give due reverence and respect to the winning creativity of others.
As we move forward into September and a fresh start out of the blocks with the new term what better way to say ‘thank you’ to the summer of 2012 by carrying on the legacy of the Olympic vision – of achievement, innovation, exuberance and respect; and strive to create, succeed and celebrate goals and ambitions of our own.
Go for it … get cracking! And don’t be frightened to shout out about what you’ve accomplished and celebrated – we’d be thrilled to hear all about your creative conquests and cracking successes. Get in touch and tell us all about your very own summer ‘take part – achieve – celebrate’ moments!